This is where it all began. This is where Bill met Phil. Where Gert pushed Tim. Where Wieden partnered with Kennedy. What Hollywood is to the movie industry, Portland is to the athletic and outdoor industry.

The best brands in the category live here, with more relocating here all the time. Having this much talent concentrated in one region raises the bar for everyone. There has always been a spirit of friendly competition in this industry along with the humanity to collaborate when it helps everyone.

The City of Portland and PROSPER PORTLAND are working with the industry on programs and initiatives that support, encourage, and further the success of Oregon’s 800 A&O firms and the 20,000 people who work for them. These entities are as passionate about growing Portland’s Athletic & Outdoor Industry (A&O) through collaboration, education and innovation as the brands they help support.